Visual Analytics Website

About the Project

Visual Analytics represents the innovative work of Peter Bak, who specializes in creating powerful tools for scalable visual analysis, transforming how we approach data exploration and discovery.

The client presented a clear vision with specific requirements that would shape every design decision:

Unified Showcase: Display all project types on a single, streamlined page with minimal links and intuitive navigation that gets out of the user’s way.

Scientific Elegance: Create a clean, sophisticated aesthetic with a distinctly analytical feel—avoiding the visual language of artistic, design, or journalistic portfolios.

Functional Minimalism: Build a monochromatic foundation where color appears only when it serves a clear purpose.

Effortless Maintenance: Ensure the site remains simple to update and manage over time.

Drawing from the precision and clarity of Swiss design principles, I crafted a visual identity that celebrates typography and embraces strategic white space. The design deliberately breaks uniformity while maintaining a refined, systematic approach—creating visual interest without sacrificing the clean, scientific aesthetic the client envisioned.

The result perfectly balances form and function, showcasing complex analytical work through an elegantly restrained design language.

I built this website on Squarespace.

Work section on the home page
Patents section on the home page
Articles section on the home page
Book landing page